Hopscotch, a new Western kidswear label for boys and girls from 0-5 is set to launch in Lahore on the 4th April 2014! Drawing from the playfulness of the popular ‘hopping’ childhood game and inspired by the simple, effortless pleasures of childhood, Hopscotch embraces color, simplicity and playfulness as its brand and design philosophy. The store is located at the prestigious Gulberg Galleria with a second store set to be launched in DHA Lahore, mid April 2014.
Hopscotch is the brainchild of entrepreneurial couple and duo, Romana Abdullah and Harris Syed who wanted to create a clothing brand that both kids and their parents would love. The brand is committed to providing premium quality, fashionable apparel and related accessories in a friendly shopping environment. Along with a full array of clothes for kids up to 5 years, Hopscotch is also providing a selection of supporting articles that a new baby needs –bibs, booties, mittens, caps, blankets, wash cloths and towels. Additionally, the brand also provides accessories like shoes, hats, jewelry, hair clips/bands and sunglasses. It also carries a limited selection of toys and school bags. For their Spring/Summer 2014 collection, the Hopscotch design team has been inspired by the symbols and motifs that every child grows up with, including polka dots, stripes, flowers, race cars, stars and pretty bows. The entire collection is cheery, bright and plays with different prints and unique textures.
Speaking about the launch of Hopscotch, Romana Abdullah and Harris Syed have said, “We are excited to introduce Hopscotch, a brand that encapsulates the effortless pleasures of childhood. The idea to introduce a kidswear brand was born from our struggle as parents to find good quality and trendy clothes for our kids in this market which are not outrageously priced. With Hopscotch, we hope to bridge this gap. In terms of inspiration, our driving vision has been to capture the vibrancy, the fun and the joy of a child’s life in the form of a brand that we would love our kids to wear. We are as committed to a quality experience as we are to reminding every child that he or she is unique and a treasure.”
Hopscotch’s first standalone store is launching on 4th April 2014 and is located at the Gulberg Galleria, Shop # 1, 18, Main Boulevard, Gulberg III, Lahore with their second store launch in DHA, Lahore later in April 2014.