Leading textile brand Lala are delighted to announce talented actor and model Iman Ali as their Brand Ambassador this New Year. Iman, who is one of Pakistan’s most recognized stars will be seen across Lala’s Spring/Summer, Mid-Summer and Winter Collection shoots within 2014. Her Lala ambassadorship coincides with her latest film Operation 021, in which she is reunited with former co-star Shaan Shahid.
Announcing Iman Ali’s association with the House of Lala Textiles, CEO Pervez Lala – has said “We have worked hard to constantly innovate with new collections, brands, lines and to expand our reach within Pakistan and now internationally in India, The Middle East and the UK. Indeed bringing Iman Ali to Lala complements our consistent endeavours to build on our brand and its stature and we look forward to having her exclusively represent the House of Lala throughout 2014”.
Having started in Pakistan in 1947, the Lala Textiles brand has today grown to encompass seven diverse retail brands providing accessible summer; midsummer and winter fabric ranges. Today, with over 50 years of seasoned experience, the Lala brand continues to provide quality material through custom prints throughout the year and has expanded sales exponentially within Pakistan, India, the Middle East and the UK. The brand is best known for their seasoned experience in manufactured, producing and retailing quality textile with a commitment to principled trade.